Thursday, April 17, 2008

Yet another 3-D post.

Found this lengthy and very detailed article about James Cameron and his views and and use of 3-D. He's very gung-ho on it. A major part of the push toward Digital projection over film is 3-D including his film Avatar due next year. I was quite happy to read there's going to be 2-D prints of Avatar for stone age theatres like Western Film that still play film. As I mentioned in an earlier post I was nervous that film would only be in 3-D. Now I only have to worry about all the other 3-D films coming out?!

On the other hand there's this article about a speech by John Fithian who runs the non-deadly NATO (National Association of Theatre Owners). He's saying if the studios and exhibitors don't get things ironed out soon there won't be enough 3-D screens to play all the 3-D films due next year. The basic divide is over money. The theatres will get a relatively small advantage using Digital over Film. I'd say 90% of the time there wouldn't be any difference and 99% of the public isn't going to notice. The studios will save tens of millions by not having to make film prints and ship them around. So it makes sense the Studios should help the theatres with the enormous cost of conversion from film to digital.

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